Google Ad Grant Case Study

TJ Whalen Foundation had over 1,000 new website visitors and an increase in leads in their first month of partnering with Elevation.
TJ WHALEN FOUNDATION
MISSION

The TJ Whalen Memorial Foundation strives to provide resources for patients, healthcare workers, and caregivers about complex regional pain syndrome and current treatment options.

Impact

Results that speak for themselves

137%

Increase in usage of grant funds in the first month

$2,300

Used in the first month

20%

Average Click Through Rate (CTR)

Challenge

Using the Google Grant to connect patients and healthcare providers with vital resources.

The TJ Whalen Foundation sought to enhance organizational brand visibility among patients and increasing the number of Patient Surveys, including tracking page visits and form completions.

The Google Ad Grant provides TJ Whalen Foundation with $10,000/month to reach patients, healthcare workers, and caregivers.

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SOLUTION

Partnering with a marketing agency to reach qualified visitors

By setting up advanced tracking and conducting precise keyword research, Elevation was able to help the TJ Whalen Foundation reach the right audience straight out of the gate.

“Lots of clicks for a rare disease condition and we have really noticed the uptick in traffic on the website. We have a significant amount of names to add to our email news updates now.”

– Rob Whalen, Founder of the TJ Whalen Foundation

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